Strong Euro Influences Holiday Choices

The value of the pound against the euro is directly affecting people's travel habits, it has been revealed.


According to Directholidaybookings.co.uk, the strength of the single currency has put people off travelling to traditional European destinations.


This has led to many people seeking alternative options beyond the continent, such as Egypt and Morocco.


The two African nations were said to offer far more favourable exchange rates with the UK, which means holidaymakers could find they offer better value for money.


Andrew Gibson, director of DirectHolidaybookings.co.uk, commented: "British tourists are finding that their money will go much further if they consider alternative locations."


He added that the cost of visiting established hotspots such as Spain and France has risen "significantly" in the last few months.


This comes after the Association of British Travel Agents revealed that emerging economies and mid to long-haul destinations are becoming more and more popular.